The Sim Factory, creators of ARCA RE/MAX Series Sim Racing have announced a partnership with Harcos, creators of Mana Energy Potion. The agreement will result in a Mana Energy-branded car and track that will be available for download free of charge for all ARCA RE/Max Sim Racing customers on the game’s website.
Furthermore, an ARCA-themed Mana Enegery commercial will air in InsideSimRacing.tv. Mana Energy Portion is a vitamin-packed energy shot aimed at a gaming audience.
The commercial as well as screenshots of the Mana car & track can be found below. This deal is an interesting way for small and independent developers like The Sim Factory to create revenue aside from just selling games, promotions like that may help other developers in a niece genre such as sim racing to keep their business going.